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Cycling product development, from concept to production.

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cycling industrial design

new product development

design process management

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Yeti.
Time.
Niner.
Marin.
Factor.
Electra.
Raleigh.
Bianchi.
LeMond.
Cannondale.

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Cycling-specific technical expertise. 

Industrial design.  Automotive-level 3D CAD surfacing.

Prototype development.  Component integration.  Tooling design.

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Experience with U.S., European, and Asian product development workflows.

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"The LeMond Prolog is a bike that we could almost run out of superlatives in describing, and it has easily made our list of bikes that are in the running for our Bike of the Year honors."  -  Electric Bike Action

"The Prolog comes closer to being perfect than any e-bike I've tried before.   I could ride this e-bike all day, every day, forever."  -  Wired

"...there is no denying that the bike is lightweight, a joy to ride, and let's be honest, arguably the sleekest, best-looking bike on the e-bike market today."  -  Cycling Weekly

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Management of internal and external design, engineering, and prototyping resources.

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On road.   Off road.   All-road.

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World class brand building.

Pro level road, gravel, and TT bikes. 

Innovative materials and production processes. 

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"One of the most beautiful upright-style bikes, electrified or not, I've ever laid my eyes on."  -  Wall St. Journal


"This is definitely an e-bike Steve Jobs would have appreciated - and probably ridden."  -  Forbes

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Dozens of patents.

Three magazine covers.

Four Eurobike Gold Awards. 

Bikes on the WorldTour, World Enduro Series, and at Kona.

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Old school. 

New school.

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Rapid concept generation. 

2D and 3D design refinement.

Brand design language development. 

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Attention to detail.

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Creating what's next.

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Prototype development. 

Technical CAD surfacing. 

Coordination of prototype resources.

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Committed to advancing the state of the cycling art, balancing creative innovation with real world experience.

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Rapid prototypes.

2D and 3D form studies. 

CAD assemblies ready for FEA / CFD / prototype.

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CAD liaison from design development through mechanical engineering to production tooling.

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Working with the best.

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Road.   Gravel.   MTB.   Electric.   Adventure.   Commuter.   Cruiser.   'Cross.   Fixed.   Tri.

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Rapid iterations of form development through digital sketching.

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Experience with multinational corporations,
mid-size US & European brands,
and venture capital startups.

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Components and accessories.

Seatposts.
Cranksets.
Hangers.
Saddles.
Fenders.
Stems.
Lights.
Hubs.
Bars.

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Cycling as art.

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Establishing brand identity through distinctive physical forms.

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Hardtails and full suspensions. 
Single speeds and belt drives. 
Racing, touring, and cruising.

Expensive, slightly less expensive, and outrageously expensive.

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Brand development through iconic aesthetics.

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Working with brands who change entire industries.

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Class A surface modeling with automotive surfacing software.  

Rendering for design development and marketing presentation.

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eDrive integration experience:   

Shimano. 
Bafang. 
Bosch. 
Fazua. 
Mahle. 
Pinion. 
Gates.

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Steel. 
Titanium. 
Aluminum. 
3D printed.
Injection molded.
Thixoformed magnesium (!) 
Resin transfer molded carbon fiber.
Pre-preg unidirectional carbon fiber.

 

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Design feature integration.
 

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Development of brand-specific intellectual property.
 

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Coordination of aesthetic models and functional prototypes.
 

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Colors.
Finishes.
Product graphics.
Development of and integration with brand design guidelines.

 

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Motos.
Scooters.
Carbon fiber wheelchairs.

 

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CAD rendering and animation
for design refinement,
feature description,
and marketing
presentation.

 

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Mold design for carbon fiber (pre-preg, RTM, short fiber compression) and injection molding.

Tooling-ready CAD files with highly advanced surfacing features.

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NURBS-based tooling-ready CAD surfacing.

Integration with FEA and CFD workflows.

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Management of internal and external
research, design, engineering, and
prototyping resources.

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The beauty of cycling.

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Experience.
Portfolio.
Process.
Clients.
Skills.
About.

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