new product development
design process management
25 years helping visualize the future.
Hundreds of functionally, aesthetically, and commercially successful products.
Passionate about advancing the state of the art, balancing creative innovation with real world experience.
Please scroll down to review projects, experience, and qualifications.
25 years of new product development. 19 years consulting, 6 years in-house. Expertise in 3D CAD sculpting and designing for manufacture.
Markets include consumer goods, electronics, housewares, hardware, medical devices, industrial goods, surgical instruments, and transportation.
Specialization in sports and fitness equipment, outdoor products, and bicycles, utilizing advanced computer software and carbon composites.
Personally designed products for over 150 brands. Product design, project management, and liaison to engineering and manufacture. Product development workflows for multidisciplinary teams involving market & product research, various design resources, multiple engineering disciplines, rapid prototyping, and design for manufacture.
Fluent in advanced surface modeling and concept visualization in 2D and 3D. Expertise in class-A surfacing with Alias Studio; experience blending
sculptural surface models (Alias) with engineering team's CAD (Solidworks) to create complex assemblies not possible with either tool alone.
Developed and continually refine a three-part research methodology designed to identify specific opportunities for breakthrough innovation.
Example - the Waterpik Flosser's innovative ergonomic solution quadrupled first year sales estimates and is still selling 15 years after its introduction.
Phase 0 | Research
Product, Market, & User Research
Team Selection and Roles
Ergonomic Study / Baseline Matrix
Competitive Product Matrix
Engineering Performance Specification
Phase 1 | Concept Generation
Brainstorm + Ideation
2D Concept Generation
Initial Team Assessment
Phase 3 | Refinement
Form & Aesthetic Finalization
Design for Manufacture
Prototype Development / Review
Photorealistic Marketing Imagery
3D CAD Finalization and Export
Phase 2 | 3D Development
3D CAD Form Development
Material & Process Selection
Finish / Aesthetic Studies
Team Review and Approval
Experience managing product development timelines, budgets, and resources from concept to production. Management of both internal and
external resources for research, design, engineering, and prototyping. Liaison to sales & marketing, procurement, and manufacturing entities.
Experience with product development teams from multinational corporations (developed soft goods technology on Nike campus) to venture capital
startups (Kickstarter's record breaking luggage introduction Trunkster). Personal experience with domestic and overseas manufacturing protocols.
Named on 20 patents and 10 international design awards including an IDEA award, two Medical Design Excellence Awards, two Consumer Electronics Show awards including Best of CES, and 4 Eurobike Gold Awards. Niner Air 9 named one of the 25 most important bikes ever designed by MBA.
Materials & Processes
Experience with most plastics and molding technologies (injection, blow, roto, gas-assist, vacuum), most metals and metal processes including hydroforming
and thixoformed magnesium, composites, fiberglass, sewn goods, and multiple rapid prototyping technologies. Specialization in carbon fiber composites.
Clients & Brands
Some of the 150+ brands for which millions of dollars of product has been personally designed in 25 years:
Black and Decker logo
Briggs + Riley logo
Case Logic logo